ABSTRACT

Life down on the farm has changed for good. Drive down any rural byway, and you'll spot almost as many roof-top satellite dishes as silos. With data links to Chicago and New York, real-time price moves for cotton, corn, and cattle blink across monitor screens nestled in homes among the hills and valleys. Farmers today keep one weather eye on the sky and another on digital data flow. They're able to react at once to the fluctuations of a world market place.