ABSTRACT
Creativity significantly influences the process and value of innovation, which affects the possibility of successful entrepreneurship. Hence, creativity education (CE) is emphasized in business education systems. This study first reviewed relevant literature to clarify the definitions of creativity and creativity in education. Second, based on the literature review and in-depth interview results, this study proposed a CE curriculum that includes the four stages for students to move towards being creative, engaged, and productive in novel and valuable solutions for entrepreneurship. Finally, this research conducted a nine-week experimental test on the proposed CE curriculum. The results showed that this CE curriculum was feasible and enabled students to enjoy the process of creative development and exhibit their creativity self-efficacy. The discussions and suggestions are also provided
